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Women Love Radio
Why Women Love Radio If you’re target demographic is female, on a local or national scale, radio is the marketing medium for you. Women listen to radio to elevate their …
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Financial Services See Money With Radio
Savvy financial services are putting their money in radio. Last year, the financial service industry was the #4 radio advertiser in the country, spending $192.6 million dollars in spot and network radio …
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Station Events: Radio’s Unique Advertising Opportunity
Sponsoring radio station events offers advertisers an incredibly effective advertising opportunity unique to radio. These events are so successful because they provide both advertisers and broadcasters with incredible opportunities to …
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Audio Advertising: Meal Kit Delivery’s Recipe for Success
Online meal kit delivery services, hungry for new customers, rely on terrestrial radio, digital audio, and podcasting to build awareness and generate new business. As a result of their success, …
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Radio Delivers On It’s Promises
AM/FM Radio is the ad medium you can rely on. When it comes to knowing if your advertising dollars are working, radio is the only medium to rely on. Television …
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Radio Serves Up Success for QSRs!
Radio is the ideal advertising platform for Quick Service Restaurants. Radio is unparalleled in it’s ability to reach, engage and drive response of the target audience(s) on their path to …
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Radio Ads: Mood Elevating & Memorable
Recent research reveals two more INCREDIBLE benefits of radio advertising! Radio ads are (1) more memorable and (2) elevate your mood, key advantages that make radio advertising uniquely powerful and …
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Radio Pays Off For Financial Services
Financial service providers would be wise to consider radio advertising! A recent study conducted by Nielsen reveals how one NFL radio campaign boosted app downloads and usage, brand awareness, and ad …
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Major Media Execs on the Future of Radio Advertising
Recently, CMOs & major media executives have had a lot to say about the Power of Radio! Like Direct Results, they know how valuable radio is any advertising campaign. They …
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